PUMA

FASHION

PUMA and Juun.J Redefine the Speedcat with a Futuristic Collaboration

PUMA and renowned South Korean designer Juun.J have reunited for a second footwear collaboration, this time giving the iconic PUMA Speedcat a cutting-edge transformation. Known for his avant-garde approach to fashion, Juun.J infuses his signature dark and functional aesthetics into this latest release, elevating the sneaker with a sleek, structural redesign.
FASHION

BLACKPINK Rosé and Dua Lipa Redefine the Iconic SPEEDCAT in PUMA’s “Rewrite the Classics” Campaign

PUMA is breathing new life into its timeless designs with the "Rewrite the Classics" campaign, featuring global superstars BLACKPINK's Rosé and pop icon Dua Lipa. This campaign celebrates the iconic SPEEDCAT OG and introduces the sleek new SPEEDCAT LTH, merging classic style with modern energy for a new generation of trendsetters.
FASHION

Race-Ready Fashion: PUMA and Scuderia Ferrari’s 2024 Replica Collection

PUMA and Scuderia Ferrari have introduced the eagerly awaited 2024 Replica Collection, marking a fusion of heritage, passion, and performance. Inspired by the rich legacy of Scuderia Ferrari and the historic city of Modena, this collection pays homage to tradition while pushing the boundaries of style and innovation in Formula One apparel.
FASHION

The Fusion of Basketball and Automotive Excellence: Puma x Porsche Collection

Puma Hoops, LaMelo Ball, and Porsche presented the Puma x Porsche Collection, a dynamic collaboration merging basketball and automotive excellence. Inspired by the iconic Porsche 911 Turbo and Indiana's automotive heritage, this collection features bold yellow and black racing-inspired graphics, embodying speed, style, and innovation.
FASHION

A$AP ROCKY NAMED CREATIVE DIRECTOR FOR PUMA X F1 PARTNERSHIP

PUMA and A$AP Rocky officially announced their long-term creative partnership. Rooted in the motorsports business, A$AP Rocky will serve as Creative Director for the category, which focuses on the intersection of sport and streetwear.